AFFILIATE MARKETING

What is Affiliate Marketing?

Affiliate marketing is internet advertising that allows any online business to affiliate themselves with web site owners (known as affiliates or publishers) using affiliate programs. Affiliates make money by generating sales, leads and traffic for the Merchants business. Merchants who sell goods and services online or seek other affiliate business activity typically use one of the affiliate program commission payment models below:

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HOW AFFILIATE PROGRAM WORK?

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Cost Per Sale (CPA)
A visitor referred by the Affiliate purchases goods and services from the Merchant. This payment structure is referred to as – cost per sale or cost per acquisition (CPA).

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Cost Per Lead (CPL)
A visitor referred by the Affiliate completes a form on the Merchants web site. This payment structure is referred to as – cost per lead (CPL).

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Cost Per Click (CPC)
A visitor to the Affiliates web site clicks on a Merchant’s banner and visits the Merchant’s web site. This payment structure is referred to as – cost per click (CPC).

Benefits Of Affiliate Marketing

Affiliate marketing is a cooperative effort between a merchant and an affiliate in which affiliate agrees to promote the merchant’s product on their website or by other means by linking to the merchant’s website. In exchange, the merchant pays a commission to the affiliate. In most cases, the merchant will pay the affiliate only when a customer clicks on the product link and actually makes a purchase. Some, merchants, however, do chose to pay a commission merely for clicks.

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    CYNNA INDIA PVT.LTD.

    CYNNA INDIA PVT.LTD. Company is founded on the principle of building and implementing the great ideas of technology and manpower that drive progress of companies and individuals to enhance their growth rate through technical and business solutions.

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